We keep changing our name and logo to "keep the bastards honest"; a famous line from former Australian politician Don Chipp in the 1970's. Well done Don!

           

2013 to May 2021

The Consultiteer 'eye' came first in 2013. (Consult it here). It lasted 12 months then it was closed.
Then a fresh logo and format, first with tag line (2014).
Then the tag line was dropped in 2015.

In 2016, we became Marston Collins, combining the names of the Disc founder, William Moulton Marston and the management guru James C. (Jim) Collins. This name was a failure.

In 2017, we implemented the name Elevanto, based on the notion of 'elevation of performance'.

In 2018, we chose the colour blue as being more trustworthy than red; plus a new logo.

In 2019 we introduced a 'rotating' logo (conceived after a few Johnnie's and Dry), the full stop and a complimentary colour, Coral, the 2019 Pantone colour of the year.
We incorporated the tag line 'Impose Correctly' as we have not found any site that offers this technique based on others' behaviour patterns.
It was our best logo to date - we loved it as we designed it. Same as all the others.
The name 'Elevanto' is synonymous with the concept that everything can be improved. Elevation of performance. Elevation of business success. Elevanto anything. Elevate today. It seems more appropriate to when we promoted ourselves as a consultancy.